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01 / BRAND IDENTITY

A look. A feeling.

A whole world.

For brands ready to find their point of view—and give it a distinctive shape. Strategy and identity, thoughtfully connected.

Let’s find your thing
SUNDAY SOMEWHERE / ILLUSTRATIVE BRAND CONCEPT
THE IDEA BEHIND THE IDENTITY

Your story. Made visible.

A good identity begins before the first logo sketch. It starts with understanding who you are, who you’re here for and what makes you worth choosing.
We turn that thinking into a visual language with purpose and personality. One that feels connected across the small, everyday details and the big moments alike.
The result is a practical foundation for showing up with more clarity, character and confidence.
THE BUILDING BLOCKS / EXAMPLE SCOPE

More than a logo file.

Discovery and a shared creative direction.
  • Brand discovery conversation
  • Audience and positioning exploration
  • Brand personality and direction
  • Visual reference and moodboard
A connected visual system shaped around your story.
  • Primary logo and supporting variations
  • Colour palette and typography
  • Supporting visual elements
  • Example brand applications
Clear files and useful guidance for the next chapter.
  • Final logo files for digital and print use
  • Brand guidelines
  • Agreed launch assets
  • A walkthrough of the identity system
Final scope, revisions, assets and deliverables are agreed in your proposal.
A CLEAR PATH / ROOM FOR THE UNEXPECTED

Thoughtful at every step.

Creative all the way.

Get to the heart of it.

We listen, explore your audience and agree on a clear direction before the design begins.

Explore the possibilities.

We develop the creative ideas, share the thinking and refine the details with your feedback.

Make your next move.

We prepare the final pieces and give you the guidance to use them with confidence.

THE WAY WE SEE IT

A brand shouldn’t feel like a costume. It should feel like coming into your own.

IS THIS YOUR NEXT STEP?

A good fit starts with a little clarity.

This could be for you if…

  • You’re launching a business with a clear ambition.
  • Your current identity no longer fits what you do.
  • You want a cohesive brand, rather than separate design pieces.
  • You’re ready to be part of a thoughtful creative process.

Let’s talk first if…

  • You only need a small update to an existing logo.
  • You have an urgent launch date.
  • You’re still deciding what the business offers.
  • You need a wider project including a website or campaign.
THE DETAILS, WITHOUT THE GUESSWORK

A few good questions.

Timing depends on the scope and feedback stages. We agree on a realistic schedule in the proposal before starting.
Yes. We’ll explore what still feels right and what needs to evolve. A thoughtful refresh can be the right move.
The handover includes agreed file formats and guidelines. We’ll explain how to use them and identify any third-party font or asset licences you need.
Yes. Identity and website work can be planned as connected stages, with the scope and fees clearly outlined.
KEEP THE GOOD THINGS GOING

What else could we make together?

YOUR BRAND, ONLINE

Websites with personality

Bring the identity to life in a digital space that feels just as considered.
Explore this service
THE BIGGER PICTURE

Creative direction

A visual world for the campaigns, content and ideas that follow.
Creative direction
GOOD THINGS START WITH A CONVERSATION

What's your next big thing?

Tell us what you’re building, what’s changing and where you’d like a fresh perspective.

Let's talk it through